How much does a salon website cost in 2026?
It’s the first question every salon owner asks us, and fair enough. You wouldn’t book a client in without telling them the price, so why should a website be any different? The honest answer is: ‘it depends on how you buy it’ . There are four main routes, and each one costs you in a […]
Is it about time you had a breakdown?
Is it about time you had a breakdown? There’s just a little bit of time left of 2025 in which you can help focus your business ready for 2026. Hopefully you’ve already started to plan and map out your New Year strategy for your salon, but there’s no need to panic if you haven’t, we […]
How relevant is a salon website these days?
Knowing what is relevant when it comes to digital marketing for your salon business, might feel slightly overwhelming in this fast-moving digital age. Take websites, for instance. A staple for decades now. However, are they as important these days as keeping up with the latest social trends? Yes. Absolutely. You bet they are! About 80% […]
How to make your website more customer focused
A website is still one of the best marketing tools available to showcase your business services and products, and convert lookers into bookers. But perhaps not in the way you think… Nearly every business has a website, but how many of them are really focused on the customer? Our customers and clients matter, and we […]
9 marketing foundations you need in place and THE checklist that will make sure your marketing will work for you!
My salon is not just a hair salon, it’s a marketing and media company too. Not how you see your salon business? Well, you should. Let me tell you why. Standing out from the crowd is not easy, and simply having a nice salon front is not enough to bring in new clients. To win […]
How to get a constant flow of new clients through your doors
Salon customers come and go like waves on the sea. But to stay afloat and on calm waters, a captain must keep one eye on the ever-changing conditions and know when to shift course to avoid disaster. People move away, pass away, get a better offer elsewhere, get a new recommendation, are not excited […]
You’ve shut up shop. What now?
Every single salon and spa business has been impacted by the Coronavirus. Never in our lifetime have we experienced an extraordinary time such as this that has affected so many people and businesses on a global scale. For a lot of businesses, the outlook is bleak with many already sadly folding despite the government’s […]
VoIP systems: What are they are why does your salon need it?
Keeping up-to-date with, and choosing between, all the latest technological advancements for your salon – each and every one promising to make your business life easier – is not an easy task. Especially when there are so many fads out there, all claiming to be the next-big-thing one minute, and soon enough they’re outdated and […]
Are you using Facebook Messenger to its full potential?
Are you using Facebook Messenger to its full potential? Many businesses, hopefully including yours, already use Facebook Messenger as a customer service tool, and for good reason. It’s a quick and easy way for customers to get the help, answers and support they need from your salon without having to sit on hold on […]
Does your client journey mean business? 8 tips for retaining clients and creating a wow experience
Does your client journey mean business? 8 tips for retaining clients and creating a wow experience Before you set off trying to grow your business by investing in multiple marketing channels, you firstly need to make sure that the product or service you want to market, has the ability to wow your clients into returning […]